Now we landed after a very bumby ride on the planet Earth, where i have the most extreme reactions on...Never have i felt so isolated and connected as an alien on any planet where i have visited...and this is shown on my time spent there...Enjoy the Rollercoaster ;)

Motion Design, Visual Design, Screen/Interfacedesign, Interaction and Interface Design, Interactive Media, Editorial Design, Typography, Hypermedia, Information - and Communicationdesign

The assignment of the project thesis is to „conceptualize and design a corporate identity, in particular a personal branding, a motion branding and a showreel. This personal branding should be developed to represent me as a designer.“

I get my aspirations for ideas/designs  in art, magazines, nature, movies, books and experiences.

Onlines Statement - What: The only Media and communication designer - How: that has an unique and innovative view on design - Who: for clients - Where: in Berlin - Why: who does not have enough knowledge etc. for design When: during an increase of development in media and technology

strapline : unique is the new most wanted
mission statement: All our designs should represent the client and should stand out. 

brand statement : A Woman whocreates design in media and communication to help companies to communicate their visions.

 1.Who? The product/service

2.What it is the product/ service and how it works? - designs/concepts for clients  in media and communication

3.The situation: What are the strengths and weaknesses of the product/Service compared with the competition?
strength: young -> an up-to date interaction with young adults -> knowing what they interested in and what they like and dislike - unique ideas/designs - close work relationship with clients (are involved in process, always knowing about the position of process) - trying to create designs/concepts suited for the client

weakness: start-up, few experiences

4.The target group: With whom do we speak? - everybody who needs a concept/design in media and communication
 
5 The core message: Which offer we can do? - trying to create designs/concepts suited for the client

6.The rationale: Why can we say that? - education,work samples, recommendations
 
7. How The Tone: How should we say? - professional/Business/ glossary

8.The reaction: What thoughts and feelings we want to trigger? - excitement, satisfaction

9.The mandatory components. What we need to consider? - clients assignment and wishes

- goal - position and workfield of the client

- what is outthere/mark field
- target market

- time periode for delivering

- planning : working on each point in a specific time period

8.The Media: What resources are available to us?
adobe master collection,axure,sketchup, all free softwares

Brainstorm ideas:

Logo: black, first Letters of my name,  no gap between letters, intertwined

name: DMC

slogan: „unique is the new most wanted“

 Logotype and signature

typography: arial font size: 18

To define my Color System i answerd a Questioniare, that is in the file below called Colors.

This Project was a good start to define yourself and your attitudes as well as  values as a media- and communication designer. Besides learning different skills in design and Management in the study Course, it is very defficult to have time to reflect what Kind of a designer you want to be so to make a Project for every Student to develop, help them on an early stage of their studying.

This Project helped me to define who i am,my characteristics,what i like and my values on a more objective Level and to be more Aware of those characteristics,because if you are Young seldomly you think About those - what makes you you - you do what you like,avoid what you do not like and just Living.

To connect and  your personality characterists with the value,attitudes and characteristcs of your brand as a media- and communication designer.was a interésting  Task and challenge. Especially for someone like me that it so intuned with the People and the sorroundings to  what i feel /my attitudes/values  or whether it is other People feelings it is often difficult for me distinguish.

This Task also helped me to develop what Kind of a designer i want to be and what Kind of works i wanrt to create.

What i find difficult in this Project was to develop and decide on Color scemes and design Patterns that are consistent on every touchpoints a Client/Viewer hast with the brand.

If a Client is already familiar to the visuals of the brand it is difficult to renew or Change it, because they get confused whether Maybe it is a new or fake copy of the brand.

After all, this Project initiated the first steps to develop your visual strategy as media-and communication designer

One of our Task in the third Semester was to write a Business plan for a fake or our future Company. This might be a suprise that in a course like media-and communication design you have to this Kind of Task but i think it is important that People who have the Chance to work as a freelancer or can build a Company based have also this Kind of Knowledge.

My Businessplan involves a founding of a Media-And Communicationdesign agency in Bonn. My decision to first founding of a Media-And Communicationdesign agency because i have experience in this working field.Moreover i Chose the City Bonn because as a former captal City of Germany it inhibites a lot of history and a lot of tourists visit the City. 

My Business Plan is detailed and presents a lot of Information in an understable and structural way. 

1.Task of Project thesis

The assigment is to „ create a cross media project“. The project should deal with a problem in media and should give possibilieties to solve this problem or how to deal with this problem.

2. Specification of the Proect thesis

Well, i thought myself whether it is good or bad how the human race has developed and how media nowadays influence our everyday life. Many smart people invented something that made our life easier but with all this problem we have nowadays like climante change,poverty or Extinction of species would it not be better for the mother Nature that the human race has never developed ? Or is the human brain so powerful to process all information it receives from different media ? and do not we make our lives more difficult with all this media use we have to deal with.?All this results in tons of work directions, programs of study, training, etc. In Addition to find something what you want to do and to meet claims is very difficult Also, you always have to be up-to date in every way with the use of different media types/products etc.or at least in your workfield because you can easily be exchanged or not be competitive as well as feel excluded from a group when you do not have the new Iphone etc which puts a person in lot of pressure which results in extreme cases in psychological diseases.Moreover, some scientists believe the abundance of food ,using media to be informed etc.leads in intellegince loss of the human race. The Question is how far we go for the developement at the expense of the mother nature and the third world and how our Consumption of new media and information could take over your life and gets too important . So my idea is to do a a silent short film consisting of images about human evulotion ,the most meaningful inventions/media and how all this effects our lives.I want to encourage people to question whether all inventions in media are good or not and how media effects ,influence and manipulate your thinking and lifestyle.I want to show them possibilities to reduce their media use for a better life.

2. Assignment part 1

A part of the Assignment was to create a Business Name for your product and find a Client for it. All necessary Information should be defined for launching your idea/product. 

Business name: .HE

Client contact: München: wdw digital GmbH  Rosenheimer Str. 145 e-f  81671 München

Contact number: Fon: +49 (0) 89 45 25 4 525 Fax: +49 (0) 89 45 25 4 555

Due date for completion: 24.1.2013

Product/service/brand name:  Connection

Key objectives: - promotion (because this magazine has many readers and recommendation of the company) - Experiences to work with a big company

Marketing objectives and target audience: - occupation: no specific types of occupation (a big range of reader types),most middle class - gender ratio: balanced - average age:14 – 49 - nationality/location:Germany - lifestyle preferences: middle class, different lifestyles - advertising and promotional plans: advertising through client distribution: Germany

Scope: a flipbook about the Influence of Media and how to reduce the use time of  it  example:(http://www.youtube.com/watch?v=_GGWkqym6i0 )

Format: file format: jpeg  file size : 2048x 600

Design Project plan: 1.idea development                                    2.Moodboards                                    3.Storyboard                                   

                                      4. Design                                    5.all images                                    6.all images put in a flipbook

Attachments: comparison: http://www.youtube.com/watch?v=_GGWkqym6i0  

                      
Measures of success: show samples to circle of acquaintances

Assignment part 2

Goals

1. What are the goals of this project? - a flipbook (promotion for the company) - encourage people to think about how media effects, influence and manipulate your thinking and lifestyle as well as give them possibilities to reduce their mediause
 
2.What will the project accomplish if it is successful? -  promotion for the company -  encourage people to think about how media effects, influence and manipulate your thinking and lifestyle and give them possibilities to reduce their mediause

3.What are the most important two or three messages that need to be communicated? - the big influence of media on our life and how to find a way to reduce media use

4.Audience: Who will be the primary audience? - reader of Welt der Wunder

                                                                                      - majority 14-49 (middle class)

5. In what environment or context will the audience interact with the production? - flipbook for magazine

 Available Resources:
Ressources of Infotrmation (Internet,Books etc.) : - Adobe Photoshop Cs6 - paper - printer - printery

Resources needed to complete the Project: - Internet, Books etc. - Adobe Photoshop Cs6- paper - printer - printery

Limitations and Solutions:
6.What is the completion deadline? 24.01.2013

7.Is this deadline imposed by outside factors (fiscal calendar, grant duration, meetings), or is it a deadline that was derived only from planning the time needed to complete the project? - given by the Client

8.Personnel or materials that may be hard to locate or obtain rights to use  : - Image rights

 
9.Content:

List the types of media that will be used:  -  graphics, photos
How much of this media will come from existing sources? - 10 %
How much of this media will come from scratch?  - 90 %

10.Delivery Plan:
What platform will be used to deliver the project? - flipbook,analog
 
11.How will the project be distributed? - Magazine „Welt der Wunder“ own website

12.What are some of the strengths and weaknesses of this project, and how can they be maximized and minimized? Important:
strength: - no electricity or technical devices, - presenting the topic in a short period of time - the user can decide how he wants to look at it      ( image per image, or very fast etc.) - can look at it whenever he wants
weaknesses:  - potential that the user throw it away after first looking - rip up paper from the flipbook

In this assigment i developed a mind map of all the possible media outlets and Topics to answer the Question"How media influence our life and how we can take time off to not use it ?". In developing the mind map with the ideas i did not restrict myself on any limitations that has to do with Magazine Publishing, but just collect any ideas that i think would be good in order to anser the Question.

theme: reducing media use plot: homework: presentation of the development of the human evulotion → searching for information on the Internet -> finding a video → clicking on it → video starts time travel -> 1. the human evulotion,2.most important inventions-> delopment of the media industry, 3.excessiv use of media (showing a face with a brain around different technical devices/mediums )4.overloading the brain with the information through tech. devices 5.showing solutions (like no tech.devices for a special period time in a week or reading-time)

Person: first

tense: past to present

At the Start of the Flipbook a Countdown til 5 starts. I Chose the numer 5 becaue this number represent the "Human Being. The number five symbolizes the four limbs and the head that controls the limbs. There are five senses: sight – hearing – taste – smell – touch."

(source:https://mysticalnumbers.com/number-5/)

In this part the Story starts  by typing the Keyword search: Human Evulotion.

Scrolling through the web search result and clicking on a Video to watch.

The  Video starts to Play: At the beginning of the Video the developement from the ape to the human being is shown.

The Letters represents the developrment of human Knowledge and concepts.

At that part every important Invention in the human history shown.

At that part of the Video some  technological devices  are shown which are used often today by People with the Question in the end "Can you be disconnected" 

the introduction of the answer of the Question "Can you be disconnected"

Poosible Solutions are offered 

What is working well? What are the strengths of this project? - images are good to see - the purpose gets across - the format of the flipbook - no errors and no prepation(start pc etc.) is necessary

What are people saying about it? What do they think? What do they like or dislike? - good idea - interesting idea/format to present the topic - different perspective on the topic media - dislike: have to flip several times to get everything

Are the stated goals being accomplished? Yes ,they are.

If the entire project could be done over again, what would be done differently? -instead of a flipbook an animation

British people are known for to have „special“ opinions on Germans and their culture. Germans are hairy. Men in the face, women under the arms and on the legs, and if they are unlucky in the face. Moreover, Germans do not have a sense of humour and they are obsessed with Foreign Words .On the other hand in terms of work Germans work hard and efficiently, and what they produce is indeed expensive, but it works. Most Germans think that Britons are drinking too much alcohol, are obsessed with football and have a big ego. On the other hand,Briton are well-mannered, polite and tolerant. In Terms of Business Britons describes Germans as Germans „sensible, reserved, punctual, precise, cold, target-oriented, arrogant, sure of themselves, obedient, disciplined, plan-oriented, authoritative, stiff, unfeeling, direct, bureaucratic, professional, correct, self-assured, petty, highly orderly, strong, humourless, principled, reliable, perfectionist, organised.“ Therefore I want to analyse whether and where difficulties can appear if German and British SME want to work togehter and whether there are solutions to improve these communication.

Interface/actiondesign, Visual Design, Screendesign, Protoype, Wireframes, User Journey, User Experience

Content

1. Assignment Semester Project 2. Research 3. Strategy 4. User Experience and Information Architecture Strategy 5. Design Iteration 6. Final Design 7. Usability and Market Assignment

Semester Project (Special Design 3/4)

The task of the Semester Project (Special Design 3/4) is to „conceptualize and design for a complex interactive narrative. This personal branding should be developed to represent me as an interaction designer.

I am very sorry to disturb your amazing trip right here but every now and than human beings have to take a brake for the human needs...i struggle also with that because i am alien in a human body and sometimes it is hard get to used to it - so both of us should take care of these needs and please go on with yout trip in the menu " 3.Semester - The Trip is not over yet.....